OTTAWA, ON. – Oct. 19, 2005 - MODASolutions™ Corporation, an innovative provider of alternative payment solutions, today announced that leading aquatic retailer Big Al’s Online has implemented SECURE-eBill, the first online payment solution to leverage the security of online banking. By adding SECURE-eBill to its online payment options mix, Big Al’s has been able to tap into a new customer base and significantly increase online sales.
SECURE-eBill is a payment solution for consumers in the US and Canada who might be reluctant to shop online due to credit limitations and security concerns. SECURE-eBill offers shoppers a new way to pay online without disclosing any personal, financial or credit card information to merchants. SECURE-eBill promises merchants significantly reduced costs compared to other payment options.
When first presented with SECURE-eBill, Dan Hamilton, Director of eCommerce, Big Al’s Online, immediately recognized the value of the solution, including its ability to improve customer satisfaction. “At Big Al’s we are committed to providing the highest level of service to our customers,” says Hamilton. “SECURE-eBill enables us to enhance our customers’ online shopping experience, by giving them more choice, increased flexibility and greater control when making purchases on our website. In addition, SECURE-eBill has allowed us to access a much larger market of online banking customers—significantly increasing our online sales.”
While increased sales, extended market reach and improved customer satisfaction are very compelling reasons for using SECURE-eBill, “the benefits don’t end there,” says MODASolutions CEO and President Marwan Forzley. “SECURE-eBill empowers merchants to capture additional valid sales that would have otherwise been rejected by traditional credit card fraud screens. It also reduces transaction-processing costs and eliminates charge-backs and NSFs.”
How SECURE-eBill works
At checkout, SECURE-eBill appears with other traditional payment options. When the consumer selects SECURE-eBill as the payment method, they receive an eBill that provides purchase details. The eBill instructs the consumer to log on to their online banking system and add the merchant’s name to their payee list—if they have not done so already. The consumer pays the eBill in the same effortless manner they pay other bills, such as phone, electricity and water.
Big Al’s Online is encouraging customers to try SECURE-eBill by featuring an online promotion. “We want customers to experience the advantages of this great new payment option so we’re offering free shipping to everyone who uses SECURE-eBill,” says Hamilton.
About Big Al’s Online
Big Al's Online, ‘The Aquatic Mail Order Specialist’, was originally launched as a division of Big Al’s, Canada's largest aquarium retail chain. Recognizing that online retail could offer customers great savings, selection and the convenience of around-the-clock shopping, Big Al’s formed an e-commerce division in 1999. Today, Big Al’s Online offers consumers over 7,000 aquatic products from more than 100 manufacturers.
About MODASolutions Corporation
MODASolutions’ offers a new and unique processing technology that seamlessly integrates online banking payments with existing online shopping infrastructures.SECURE-eBill, MODASolutions’ innovative product offering, combines a powerful array of technology, processes and services that enable merchants to expand their markets, recover lost sales and manage transaction risk. MODASolutions is the first company to market a secure and proven solution that allows online shoppers to pay for purchases through the convenience, comfort and trust of their own bank.
www.modasolutions.com Contact: Michaela Tokarski 613-270-8755 X3100 Email:###
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